Cure for Alcoholism!!

From the Moscow Times (English version found here):

"Alexei says he was an irredeemable alcoholic until he met Marina. He gave up drinking after the Novosibirsk psychiatrist beat him on the buttocks with a flexible rod."

Obviously, you'll want to click on the link and read the rest. Now! Do it!!! Or face me chasing you with a long, black whip (which has been proven to be an effective way to motivate people to follow directions!).